Creative Director · Photographer
Jessica
Ballerstein
Less capturing, more cultivating. Close to a decade building brand worlds, editorial series, and campaign systems rooted in cultural fluency and a photographer's eye.
Jessica Ballerstein
TIKA Studios · San Diego, CA
TIKA Studios
Work
12 Projects
Jessica Ballerstein · TIKA Studios
Creative Director.
Photographer.
Close to a decade building brand worlds from the ground up, naming, identity, voice, and structure, not just executing inside someone else's system. Based in San Diego, working across brand direction, editorial photography, and campaign systems rooted in cultural fluency and compositional instinct.
Founder of TIKA Studios and Wè, an independent editorial publication rooted in image culture and community. Recess: Adults at Play, conceived and directed entirely from scratch, remains the clearest proof of that instinct. Currently commissioned photographer for MCASD's Giants Exhibition, with fine art work showing at Brokers Gallery in the Onyx: A Black Artist Exhibition.
01
Art Direction
Campaign concepting, shoot direction, visual language development. From brief through final asset, across editorial, brand, and social contexts.
02
Creative Direction
Brand visual systems, identity development, and multi-channel campaign strategy. Building the framework that makes every touchpoint feel like itself.
03
Editorial Photography
Portraiture, product, and documentary work. Commissioned for institutional, brand, and publication contexts including MCASD and Wè.